Adobe Training in Lille

Adobe Marketo Engage is a robust platform that combines marketing automation with CRM capabilities, empowering organizations to create, automate, and evaluate personalized marketing campaigns across multiple channels. This course provides participants with the theoretical knowledge and practical skills needed to build intelligent workflows, segment audiences, utilize AI-driven personalization, and effectively analyze campaign performance.

This live, instructor-led training (available online or onsite) is designed for beginner to intermediate-level participants seeking to enhance their proficiency in using Adobe Marketo Engage to plan, execute, and optimize omnichannel marketing campaigns for both academic and commercial objectives.

Upon completion of this training, participants will be able to:

• Navigate the Marketo Engage interface and comprehend its core automation functions.
• Design and deploy lead nurturing workflows and dynamic content campaigns.
• Segment and manage audiences using smart lists and AI-generated insights.
• Integrate CRM systems to ensure seamless data synchronization and tracking.
• Analyze performance metrics and apply optimization techniques based on campaign data.
• Develop an end-to-end automated marketing project tailored to higher education.

Course Format

• Theoretical instruction supported by real-world case studies.
• Hands-on demonstrations conducted in a controlled lab environment.
• Interactive exercises and a practical workshop project.
• Final assessment through the presentation of a functional automated campaign.

Customization Options

• To request customized training for this course, please contact us to arrange your session.

Adobe Creative Cloud offers a comprehensive suite of industry-leading tools for creative professionals, facilitating high-quality design, multimedia production, and collaboration. This course provides faculty members with practical experience using Adobe’s core applications to create academic and institutional materials, thereby enhancing creativity, innovation, and communication within the teaching and learning process.

This instructor-led, live training (available online or onsite) is designed for beginner to intermediate participants seeking to develop digital competencies in graphic design, multimedia editing, and academic content creation using Adobe Creative Cloud tools.

Upon completion of this training, participants will be able to:

• Navigate the Adobe Creative Cloud ecosystem and manage files via the cloud.
• Design and edit professional visual materials using Photoshop, Illustrator, and InDesign.
• Create engaging video and motion graphics content with Premiere Pro and After Effects.
• Produce and secure PDF documents using Adobe Acrobat Pro DC.
• Leverage Adobe Express and Firefly for generative AI design and digital marketing assets.
• Integrate Adobe tools to develop institutional and academic multimedia projects.

Format of the Course also allows for the evaluation of participants.

• Project-based learning with hands-on exercises.
• Guided demonstrations using official Adobe software.
• Practical assignments, partial evaluations, and a final integrative project.

Course Customization Options

• To request a customized training for this course, please contact us to arrange.

Adobe Hyvä is a contemporary frontend framework for Magento 2 that supersedes the traditional Luma stack, offering a developer-centric architecture designed for superior performance.

This live, instructor-led training (available online or on-site) is designed for intermediate to advanced Magento developers looking to implement and tailor Hyvä Themes within Adobe Commerce (Magento 2) projects.

Upon completion of this training, participants will be able to:

• Grasp the architectural foundation and advantages of Hyvä Themes.
• Install and configure a Magento 2 store utilizing Hyvä.
• Customize templates, styles, and layouts using Alpine.js and Tailwind CSS.
• Integrate third-party modules while ensuring compatibility with Hyvä.
• Enhance performance and user experience by leveraging Hyvä's streamlined frontend stack.

Course Format

• Interactive lectures and discussions
• Practical exercises and lab sessions
• Implementation in a live development environment

Customization Options

• For customized training arrangements, please contact us.

Adobe Express is a user-friendly, cloud-based design tool that enables individuals and teams to quickly create high-quality graphics, videos, and branded content without advanced design experience.

This instructor-led, live training (online or onsite) is aimed at beginner-level users who wish to create visually appealing marketing assets, presentations, and social media content using Adobe Express.

By the end of this training, participants will be able to:

• Navigate the Adobe Express interface and use templates effectively.
• Create social media graphics, flyers, presentations, and short videos.
• Apply branding elements such as colors, logos, and fonts consistently.
• Collaborate and publish designs using Adobe Express's cloud features.

Format of the Course also allows for the evaluation of participants.

• Interactive lecture and discussion.
• Lots of exercises and practice.
• Hands-on implementation in a live-lab environment.

Course Customization Options

• To request a customized training for this course, please contact us to arrange.

This instructor-led, live training in Lille (online or onsite) is aimed at beginner-level to intermediate-level professionals who wish to optimize their document workflows using Adobe Acrobat and AI-powered tools.

By the end of this training, participants will be able to:

• Create and edit PDF documents from various sources.
• Modify PDF content, including text, images, and formatting.
• Use annotation and markup tools for document review.
• Implement security features to protect PDF documents.
• Leverage AI-powered tools to automate PDF-related tasks.

This instructor-led, live training in Lille (online or onsite) targets beginner to intermediate graphic designers and animators who wish to learn how to produce stunning animations, interactive media, and engaging web content using Adobe Animate.

By the conclusion of this training, participants will be able to:

• Navigate the Adobe Animate interface and tools.
• Create and edit animations using keyframes, motion tweens, and shape tweens.
• Design interactive animations and applications with ActionScript and JavaScript.
• Incorporate audio and video elements into projects.
• Export animations for web, video, and mobile platforms.

This instructor-led live training in Lille (online or onsite) is aimed at beginner-level content developers who wish to gain a foundational understanding of Adobe After Effects, Adobe Premiere Pro, Adobe Illustrator, Adobe Animate, and Adobe Character Animator.

By the end of this training, participants will be able to:

• Understand the core functions of each software tool in the Adobe Creative Suite.
• Use tools and techniques in Adobe After Effects for motion graphics, Adobe Premiere Pro for video editing, Adobe Illustrator for graphic design, Adobe Animate for animations, and Adobe Character Animator for character animation.
• Improve creative design and production capabilities, enabling faster and more efficient development of high-quality digital content.

For many of us, Adobe Acrobat Reader is primarily a tool for viewing PDF files.

However, this application also enables you to generate PDF documents to meet your specific needs, offering an alternative to formats created in popular programs such as Microsoft Office, Word, Excel, and PowerPoint.

This training on creating PDF documents is designed for individuals who wish to master the intricacies of PDF composition.

Course Format

• Hands-on exercises following an instructional lecture.
• Participants use dedicated computers.

Adobe After Effects Essentials is a two-day training course designed to equip you with the fundamental skills required to get started with Adobe After Effects. Throughout the course, you will learn how to manage layers, understand keyframing, control animations, work with transparency, and gain a deeper understanding of rendering and output processes. By the conclusion of the course, you will be able to competently edit video content using After Effects while applying industry best practices.

The Adobe After Effects Essentials course covers all the essential skills necessary for the post-production of professional-quality video content.

This instructor-led, live training in Lille (online or onsite) is aimed at graphic designers and illustrators who wish to use the advanced tools in Adobe Illustrator to create professional and high-quality vector artwork, illustrations, and graphic designs.

By the end of this training, participants will be able to:

• Explore the new and advanced features in Adobe Illustrator.
• Gain insights and tips on leveraging advanced Illustrator tools effectively.
• Convert hand-drawn sketches into digital images.
• Produce professional-grade graphics, logos, and animated GIFs.
• Transform, blend, and distort texts and images.
• Automate workflows for repetitive tasks.

This instructor-led, live training in Lille (online or onsite) targets advanced creative professionals aiming to use Adobe Creative Cloud to produce advanced branded graphics, professional video content, motion assets, and integrated digital media deliverables.

By the end of this training, participants will be able to: create advanced visual assets, edit and finalize professional video, build motion graphics, and streamline workflows across Adobe applications.

This instructor-led, live training in Lille (online or onsite) is aimed at intermediate-level creative professionals who wish to use Adobe Creative Cloud to create workplace-ready graphics, video content, and digital media assets.

By the end of this training, participants will be able to: create branded assets, edit professional video, produce basic motion graphics, and work more efficiently across Adobe applications.

This course offers hands-on expertise in developing interactive eLearning content. Beyond mastering fundamental concepts, participants will acquire industry best practices for creating and publishing Captivate projects. Key learning outcomes include:

• Recording demonstrations
• Editing demonstrations
• Managing objects within the Timeline
• Utilizing images
• Publishing projects
• Incorporating audio
• Recording simulations
• Adding animation
• Creating slideshows
• Exporting results to a Learning Management System (LMS)
• Updating projects
• Building standalone viewers using MenuBuilder

This instructor-led, live training in Lille (online or onsite) is aimed at beginner-level to intermediate-level graphic designers, marketing professionals, and publishing specialists who wish to use Adobe InDesign to create professional-quality books, brochures, posters, and marketing materials.

By the end of this training, participants will be able to:

• Navigate the Adobe InDesign interface efficiently.
• Set up projects with the correct dimensions and layouts.
• Work with text, images, and graphics to create compelling designs.
• Utilize styles, templates, and color palettes for consistency and efficiency.
• Prepare files for professional printing or digital publishing.

This instructor-led live training in Lille (online or onsite) is designed for individuals aspiring to become graphic designers.

Upon completion of this course, participants will be able to:

• Grasp fundamental design theory and apply practical design techniques.
• Effectively utilize Adobe Creative Cloud applications, including Photoshop, Illustrator, and InDesign.
• Explore alternative solutions to Adobe Creative Cloud.
• Stay informed about the latest design trends.