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Course Outline
Introduction
Magento Overview
- An Introduction to Magento.
- The Benefits of Magento.
- Understanding the Basic Elements for Magento.
Categories Management
- Adding Root Categories.
- Adding Subcategories.
- Managing Categories.
- Working with Page Design.
Attributes Management
- What are Product Attributes.
- Creating an Attribute.
- Creating an Attribute Set.
- Assigning Attribute Sets to Products.
- Managing Attribute Sets.
Store Products
- Adding a Simple Product.
- Adding a Configurable Product.
- Adding a Grouped Product.
- Adding Products to Categories.
Inventory Configuration and Management
- Configuring Inventory Settings.
- Managing Product Inventories.
Order Management
- Processing a Purchase Order.
- Checkout Process.
- Shipping Options and Delivery Tracking.
- Tracking Payment and Invoicing.
- Managing Customer Ratings and Reviews.
Marketing Promotions
- Product Catalog Pricing Rules.
- Shopping Cart Pricing Rules.
- Newsletters and Promotion Emails.
Customer Management
- Manage and Group Customers.
- Manage Customer Groups.
Reports
- Types of Reports.
- Running and Generating Reports.
- Refreshing Sales Report Statistics.
SEO Best Practices
- Introduction to Metadata Fields.
- Sitemap Management.
- Catalog URL Management.
Running and Managing Multiple Websites and Stores
- Solutions for Running and Managing Multiple Websites and Stores.
- Best Practices for Running and Managing Multiple Websites and Stores.
Closing Remarks
Requirements
- Basic knowledge of e-commerce.
- Basic computer usage experience.
Audience
- Merchants looking to set up a Magento store.
- Merchants looking to improve the management of their existing Magento store.
21 Hours
