Online or onsite, instructor-led live Brand Management training courses demonstrate through interactive discussion and hands-on practice the fundamentals and advanced topics of Brand Management.
Brand Management training is available as "online live training" or "onsite live training". Online live training (aka "remote live training") is carried out by way of an interactive, remote desktop. Nantes onsite live Brand Management trainings can be carried out locally on customer premises or in NobleProg corporate training centers.
NobleProg -- Your Local Training Provider
Nantes, Zenith
NobleProg Nantes, 4 rue Edith Piaf, Saint-Herblain, france, 44821
In the Parc d'Ar Mor zone, near the Zénith.
Car : from the ring road, Porte de Chézine Exit> Boulevard du Zenith > Esplanade Georges Brassens (restaurants) > Rue Edith Piaf on the right. From the N444 road (Nantes > Lorient), Exit #1 > boulevard Marcel Paul > Rue Edith Piaf at the right.
Parking Zénith P1 (free). Once parked, you can recognize the building: it's one of the tree bulding with zinc frontage.
Bicycle: free indoor parking
Public transport :
Tramway R1, Schoelcher station + 10 mn by foot through commercial center Atlantis
Tramway R1, François Mitterrand stop + bus 50, stop at Saulzaie station or bus 71, stop at the Zénith station
Tramway R3, Marcel Paul station + bus 50, Saulzaie station
Chronobus C6, Hermeland station+ bus 71, Zénith station
Bus : lignes 50 (Saulzaie station) or 71 (Zénith station)
A lot of courses deal with Brand Management but only few of them focuses on Business to Business branding. This course focuses on B2B branding which is substantially different from B2C brand management.
Understand marketing. Touch your customers´ feelings. Prepare your own plan.
Make your marketing and business in line with customer expectations and exceed them.
Audience
This course is designed for all staff requiring a wider view of their part of the business; their specific roles within it; and of their involvement in improving its contribution to the organisation as a whole
Format of the course
A combination of:
Facilitated Discussions
Slide Presentations
Exercises
By the end of the workshop, attendees will be able to:
Explain what “brand” is and how they can influence it
Understand the process for Change strategies and your company’s position within them
Detail the relevant principles underlying any change to a business
Realise the importance of Customer / Stakeholder relationships in the successful running of any business
Define the financial aspects of a business and of the delegates’ part of that business
Determine the important aspects of negotiating to ensure the best possible outcome for their part of the business
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Testimonials (1)
The idea that i could ask any question and move from one topic to another and the fact that the training was set at the right level for what i needed to know.
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