Course Outline
Fundamentals of Customer Communication
- The critical role of effective communication
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Applying emotional intelligence in customer relations
- Core EI principles when interacting with challenging clients
- The art of active listening and demonstrating empathy
- Key phrases to shift a difficult client’s mindset
- Defining the profile of modern customers
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Key factors that trigger difficult client behavior:
- Innate personality traits
- Motive to secure additional perks or benefits
- Misinterpretation of sales terms and conditions
- Inadequate quality of customer service delivered
- Failure to adhere to product or service quality benchmarks
- Personal or financial losses resulting from inefficient service
Categories of Conflict in Business Relationships
- Disputes arising from misunderstandings
- Issues stemming from calculation or deduction errors
- Frustration caused by unmet expectations
Managing Complaints and Claims
- Accurately diagnosing the core issue
- Designating the right personnel for conflict management
- Methods for handling objections (e.g., utilizing the "fog bank" technique)
- Case study: Resolving a complaint regarding subpar service
Conflict Resolution Strategies
- A step-by-step approach to effective resolution
- Employing active listening and offering viable solutions
- Targeted techniques for engaging difficult clients (e.g., the "mirror" technique)
- Converting objections into potential sales opportunities
- Additional strategic approaches
Emotional Regulation and Well-being
- The importance of self-care when managing complex client scenarios
- Methods for controlling stress and frustration
Service Evaluation and Satisfaction Surveys
- The value and purpose of customer satisfaction metrics
- Crafting impactful survey questions
- Gathering and interpreting feedback data
- Leveraging insights to enhance service quality and client loyalty
Collaborative Practical Scenarios
- Role-playing exercises to navigate challenging interactions
- Collective analysis of real-world complaint scenarios
- Formulating a plan for follow-up and service assessment
Key Takeaways and Future Actions
Requirements
- A foundational grasp of customer service standards
- Prior experience in client-facing positions
- A commitment to enhancing communication and conflict resolution competencies
Target Audience
- Customer service agents
- Sales and account management teams
- Supervisors and team leaders responsible for client relations
Testimonials (3)
I especially appreciated the instructor’s ability to give thorough, well-explained answers to questions specific to my personal situation.
HASAN TAHA URLU - Huber Turkiye
Course - Assertiveness
interaction and discussion with each other in different groups, together with some games.
- Netherlands Business Support Office (NBSO) Indonesia
Course - High-Impact Communication Skills
Training was tailored to my needs